Facebook for Business
Business Equality

Prioritize equality, drive business effectiveness.

Accelerate inclusive representation in advertising and media, expand economic mobility for diverse businesses, and make decisions around how you spend your time and money to support a more equal world.

Take a closer look at the impact of business equality.

There’s never been a better time for businesses to embrace equality and resonate with a wider audience.

70% of US adults surveyed say they want to see more diversity and inclusion in digital ads.1

77% of Gen Zers say they feel more positive toward a brand when it promotes gender equality on social media.2

75%+ of men and women feel more positive when brands promote gender equality.3

3 ways to implement business equality today.

Get Started With Trainings

Master new skills and engage with new communities with these trainings.

Accelerating growth

Facebook Elevate offers free resources and support for minority-owned businesses and nonprofits.

Free trainings

Boost with Facebook provides free, expert-led training and resources to help businesses succeed.

Managing Bias

Get tips and strategies for counteracting bias in your workplace.

Sign Up for Programs and Tools

Sign up for these equality focused programs and tools.

Empowering all

#SheMeansBusiness helps entrepreneurial women connect and move their businesses forward.

Data meets diversity

Ads for Equality shares tools and best practices to transform the way we represent people in advertising.

Explore Resources to Grow Your Business

Build resilience and get back to business with these resources.

Business Resource Hub

Resources to support Black-owned businesses during COVID-19.

Downloadable guides

Download and share these guides during important cultural moments throughout the year.

See how businesses today are working with Facebook to create programs that promote business equality.

Equality in business matters to your business and to ours.

Hear what Facebook executives have to say about our ongoing work.

Shatter Gender Stereotypes in Marketing

Shatter Gender Stereotypes in Marketing

COO, Sheryl Sandberg, discusses how marketing against gender stereotypes can help positively impact your brand awareness.

Building Your Business for Impact

Building Your Business for Impact

Tune into a roundtable discussion led by Jason Trimiew, Head of Supplier Diversity.

Our commitment and progress

Communities bring the world closer together. They transcend borders, overcoming obstacles to unite neighbors, friends, and families. People from all backgrounds—with diverse experiences, perspectives, and ideas—rely on Facebook to build community. Building a diverse team where everyone belongs is crucial to understanding where we're succeeding and where we need to do better.

Stay up to date on the latest small business resources.

Stay up to date on the latest small business resources.

Find or Follow us for the latest news, tips and strategies designed to help your business turn good ideas into great opportunities.